Chris Gentry

With big bucks being made off of skateboarding and action sports, Chris Gentry has been at the center of PRO, the Pro Riders Organization, a movement to "organize a diverse group of individuals with a common passion for what used to be kid's toys, but are now the hottest thing in sports" in order to establish a collective voice for these athletes, protect the integrity of the sports, and ensure the best possible conditions for contests and other events.